Our Vision, Purpose & Mission

William W. Rutherford & Associates core values are an inherent part of every client relationship we establish and every project we undertake. We are passionate about what we do. We are enthusiastic, optimistic coaches who take your needs seriously and believe in giving more than 100% to get the job done right the first time, every time. We know that your success is our future, and we are dedicated to turning your aspirations into reality.

OUR VISION

Because of the value we create and the professionalism we exhibit in doing so:

  • Best-in-the-world leaders and companies will request our thoughts and assistance
  • Clients will ask us for more of our support in new and additional areas; and
  • Business and industry leadersĀ and improvement professionals will petition to join us

OUR PURPOSE

To Build Healthy Companies. To earn regional and industry recognition as the leading organization specializing in the design and achievement of business strategies for improved competitive advantage. For our clients we will utilize the best thinking and practices to create long-term relationships that yield measurable and sustainable value growth and competitive advantage, year after year after year.

OUR MISSION

  • To help best managed companies improve and accelerate their capability to achieve measurable and sustainable competitive advantage
  • To operationalize the business visions of top management into practical programs leading to accelerated achievement
  • To work together with our clients to fully implement these programs down to the grass roots of their organization where it really counts
  • To deliver quantifiable results that are recognized by our clients as extraordinary
  • To earn the right, every day, by each of our actions to call ourselves world-class leaders and a world-class value-creation firm
  • To deliver best-in-class business improvement, effectively and efficiently, to each client every day
  • To help top management solve high-stakes business issues in ways that add extraordinary value